About

E&E was founded in the summer of 2023 and started as a passion project of Ethan Bower and Erica Chavez. During their long hours sitting at the desk for their summer job they thought "theres gotta be something we can do to pass the time" and alas the idea of a blog was born. 

When thinking about what their blog would look like, what site they would use, and what they would write about, the pair deemed that they needed a logo and name first. They went through many ideas and designs but the two wanted something to show how they were not only united in this vision for a life and style blog but also that this blog was to be taken seriously, despite what others may think. After many failed and tweaked ideas the two settled on a minimalist "E" that looked like it was mirrored or intertwined together. This not only demonstrated the equality of the two in this shared journey but also provided the grace and elegance that the two were looking for. 

With the logo established, the name was next. Fortunately, this process had a much quicker turn around as the logo had all they needed for a name. Ethan and Erica settled on E&E or (EnE, for the domain name and URL) because of its simplicity and resemblance to the logo and thus, the pair's blog was created and they were free to write about whatever their hearts desired.